Midmarket IT Pros more familiar with EBS 2008 than Hyper-V in a recent study

Midmarket IT Pros are more familiar with EBS 2008 than Hyper-V in the U.S. and China.  These midmarket IT Pros were interviewed as part of a Microsoft Dynamics study published internal to Microsoft in December 2008.  These findings are decent, considering EBS's time in market, marketing budget & resources (Where are EBS robot ads?) and interest in virtualization.  Since more than 1/3 of the IT Pros interviewed were outside of EBS's total addressable market, EBS would have surpassed Hyper-V and other Microsoft products in more geographies if IT Pros interviewed were limited to EBS's addressable market.  While IT Pros may be familiar, this study did not measure IT Pros' perception of EBS, e.g. unique business value, Administration Console, lower total cost of ownership, increased productivity (IT Pro and end-user), 300-pages of best practices, etc.

Low budget EBS v1 of IT 24-7

EBS v1 mod 1 IT 24-7 with a tattoo